Twitter Finds Itself in Hot Water Over Barista Bar Ad

Twitter’s new ad platform, @TwitterAds, recently used fake tweets by real users to promote itself. If you’ve ever used Twitter to sign in to another app, you may have noticed the list of things Twitter asks you to agree to – or maybe you haven’t. Almost invariably, you are asked to allow that app to post tweets on your behalf. What makes this instance more problematic, however, is the use of the tweeters’ likenesses as the tweets themselves were subsequently used in a blog post. Twitter immediately removed the tweets and apologized for the “confusion,” but this still raises a number of interesting legal implications. Read more in “Twitter Fakes Real Users’ Tweets” by Jeff Elder and “Twitter Creates Fake Tweets” by Jeff Blagdon.